Hyper Island school project in co operation with Doberman & SOS Barnbyar

Hyper Island school project in co operation with Doberman & SOS Barnbyar

Debrief:

What triggers people to give donations? Focusing on “Urban young people”, design an experience for this user that encourages them to build a relationship with SOS Barnbyar witch feels worthwhile and long lasting.

Creative solution:

One of our biggest insights was that people wanted to see where their money is going. Therefor we chose to go for the idea that provides a service where you can track your money from donation to end delivery. By using this service you can customize your donations, follow other people / friends donations, see your own accomplishments and current projects. Our dream would also be to allow other well-known charity brands join the service to create a donation-tracking platform. This would help get publicity for the service and over time attract more new users.

Client:

Hyper Island student project in cooperation with Doberman and SOS Barnbyar.

 

Research, strategy, Idea & Concept, UX, prototyping, stop motion and presentation:

Amit Gawande

Angelica Askvik

Michelle Tully

Niklas Andersson

Samuel Kantala